隱私政策

Privacy Policy
This Privacy Policy explains how Love Allure (referred to as "Site," "we," "us," or "our") collects, uses, and discloses your personal information when you access or use loveallure.shop (the "Site"), purchase products from us, interact with our services, or communicate with us regarding the Site (collectively referred to as the "Services"). For purposes of this Privacy Policy, "you" and "your" refer to users of the Services, whether they are customers, website visitors, or individuals whose information we collect in accordance with this Privacy Policy.

Please read this Privacy Policy carefully.

Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our privacy practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on the Site, update the "Last Updated" date, and take any other steps required by applicable law.

Collection and Use of Personal Information
We collect personal information about you from various sources over the past 12 months to provide the Services, as outlined below. The information we collect and use depends on how you interact with us.

In addition to the specific uses outlined below, we may use the information we collect about you to communicate with you, provide or improve our Services, comply with applicable legal obligations, enforce applicable Terms of Service, and protect or defend the Services, our rights, and the rights of users or others.

Personal Information We Collect
The types of personal information we collect about you depend on how you use our Site and Services. When we refer to "personal information," we mean information that can identify, relate to, describe, or be associated with you. The sections below describe the categories and specific types of personal information we collect.

Information You Provide Directly to Us
Information you directly send to us through our Services may include:

Contact Information: such as your name, address, phone number, email, etc.
Order Information: including your name, billing address, shipping address, payment confirmation, email address, phone number, etc.
Account Information: such as username, password, security questions, and other information used for account security purposes.
Customer Support Information: including any information you choose to include in communications with us, such as messages sent through the Services.
Certain features of the Services may require you to provide specific information about yourself directly to us. You can choose not to provide this information, but you may not be able to use or access these features.

Information We Collect About Your Usage
We may also automatically collect certain information about your interactions with our Services ("Usage Data") using technologies such as Cookies, pixels, and similar methods. Usage Data may include information about how you access and use our Site and account, such as device information, browser information, network connection details, IP address, and other information about your interactions with the Services.

Information We Obtain from Third Parties
Finally, we may obtain information about you from third parties, including service providers who collect information on our behalf, such as:

Companies like Shopify that support our Site and Services.
Our payment processing services collect payment information (such as bank account, credit or debit card information, billing address) to fulfill orders, provide requested products or services, and fulfill our contract with you.
When you access our Site, open or click on emails we send, or interact with our Services or advertisements, we or our partners may automatically collect certain information using online tracking technologies such as pixels, web beacons, software development kits, third-party libraries, and Cookies.
All information we obtain from third parties is handled in accordance with this Privacy Policy. See the section "Third-Party Websites and Links" below.

How We Use Personal Information
Providing Products and Services. We use your personal information to provide Services, including payment processing, order fulfillment, sending notifications related to your account, purchases, returns, exchanges, or other transactions, creating, maintaining, and managing accounts, arranging shipments, handling returns/exchanges, and facilitating other account-related functions. Additionally, we may allow Shopify to enhance your shopping experience by matching your account with other Shopify services you’ve selected. In such cases, Shopify processes your information in accordance with its Privacy Policy and Consumer Privacy Policy.
Marketing and Advertising. We may use your personal information for marketing and promotional purposes, such as sending marketing communications via email, text message, or mail, or displaying advertisements for our products and services. This may include customizing Services and ads on our Site or other websites based on your personal information. If you are an EEA resident, the legal basis for these data processing activities is our legitimate interest in selling our products under Art. 6(1)(f) GDPR.
Security and Fraud Prevention. We use your personal information to detect, investigate, or take action regarding potentially fraudulent, illegal, or malicious activities. If you choose to register an account with our Services, it is your responsibility to keep your account credentials secure. We strongly recommend not sharing your username, password, or other access details with anyone. If you suspect your account has been compromised, please contact us immediately. If you are an EEA resident, the legal basis for these activities is our legitimate interest in keeping our website safe for you and other customers under Art. 6(1)(f) GDPR.
Communications and Improving Services. We use your personal information to provide customer support and improve our Services, as it serves our legitimate interests in responding to you, providing effective services, and maintaining our business relationship under Art. 6(1)(f) GDPR.
Cookies
Like many websites, we use Cookies. For specific information about the Cookies we use to operate our store on Shopify, please see https://www.shopify.com/legal/cookies. We use Cookies to enhance and improve our Site and Services (including remembering your behavior and preferences), perform analytics, and better understand user interactions with the Services (for our legitimate interest in managing, improving, and optimizing the Services). We may also allow third parties and service providers to use Cookies on our Site to better customize Services, products, and advertisements on our Site and other websites.

Most browsers accept Cookies automatically by default, but you can configure your browser to delete or reject Cookies. Please note that deleting or blocking Cookies may negatively impact your user experience, and some features or general functionality may not work properly or become unavailable. Additionally, blocking Cookies may not fully prevent sharing information with third parties such as advertising partners.

Our website recognizes Global Privacy Control (GPC) signals, which allow you to opt out of certain uses or disclosures of your information. If you submit a preference via GPC, we will treat it as a valid request to opt out of sharing/targeted advertising for the associated browser or device, and if we can associate the device sending the signal with a Shopify account, we will apply the opt-out to that account as well. Learn more about Global Privacy Control here: https://globalprivacycontrol.org/. Note that we do not recognize other "Do Not Track" signals that may be transmitted from your web browser or device beyond the Global Privacy Control.

How We Disclose Personal Information
In certain circumstances, we may disclose your personal information to third parties for contractual fulfillment, legitimate purposes, or other reasons consistent with this Privacy Policy. These circumstances include:

Vendors or other third parties performing services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping.
Business and marketing partners to provide Services to you or deliver advertisements. Our business and marketing partners will use your information in accordance with their own privacy notices.
If you instruct, request, or otherwise consent to us disclosing certain information to third parties (e.g., to ship a product upon your consent or when using social media widgets or login integrations).
To cooperate with our affiliates or other companies within our group for our legitimate interests.
In connection with business transactions such as mergers or bankruptcy, to comply with applicable legal obligations (including responding to subpoenas, search warrants, and similar requests), enforce applicable Terms of Service, and protect or defend the Services, our rights, and the rights of our users or others.
In the past 12 months, we have disclosed the following categories of personal and sensitive personal information about users for the purposes described in the "Collection and Use of Personal Information" and "How We Disclose Personal Information" sections above:

Category Recipient Categories
Identifiers such as basic contact details and specific order/account information
Categories of personal information listed in California’s Customer Records Act, such as basic contact details and specific order/account information
Commercial information like order history, shopping preferences, and customer support interactions
Internet or other similar network activity (e.g., usage data)
Geolocation data identified via IP address or other technical means
Vendors and third parties providing services on our behalf (e.g., internet service providers, payment processors, fulfillment partners, customer support partners, data analytics providers)
Business and marketing partners
Affiliates
We do not use or disclose sensitive personal information about you without your consent or for the purpose of inferring characteristics about you.

We share personal information with your consent for advertising and marketing purposes as follows:

Over the past 12 months, we have "sold" and "shared" (as defined by applicable law) personal information for advertising and marketing purposes as follows:

Category of Personal Information Recipient Categories
Identifiers such as name, email address, phone number Business and marketing partners
Commercial information like records of products or services purchased Business and marketing partners
Usage data Business and marketing partners
Third-Party Websites and Links
Our Site may provide links to websites or other online platforms operated by third parties. If you follow links to sites not affiliated with or managed by us, review their privacy and security policies, terms of use, etc. We do not guarantee or take responsibility for the accuracy, completeness, or reliability of information on these sites or their privacy and security practices. Information you provide in public or semi-public settings (including information shared on third-party social networking platforms) may be accessible to other users of our Services and/or users of those third-party platforms. Our inclusion of such links does not imply endorsement of content or its owners/operators unless disclosed on the Services.

Children’s Data
Our Services are not intended for use by children, and we do not knowingly collect personal information from children. Parents or guardians of children who have provided personal information to us can contact us at the contact information below to request deletion of such information.

As of the effective date of this Privacy Policy, we are not actually aware of "selling" or "sharing" (as defined by applicable law) the personal information of individuals under 16 years old.

Security and Retention of Information
No security measure is perfect or impenetrable, and we cannot guarantee "perfect security." Additionally, information you transmit to us may not be secure during transmission. We recommend not transmitting confidential or proprietary information over insecure channels.

The period we retain your personal information depends on various factors, including maintaining your account, providing Services, complying with legal obligations, resolving disputes, and enforcing applicable contracts or policies.

Your Rights
Depending on your location, you may have some or all of the following rights regarding your personal information. Note that these rights are not absolute and may only apply in certain circumstances, and we may decline your requests to the extent permitted by law.

Right to Access / Know: You may have the right to request access to the personal information we hold about you, including details about how we use and share your information.
Right to Delete: You may have the right to request deletion of the personal information we hold about you.
Right to Correct: You may have the right to request correction of inaccurate personal information we hold about you.
Right to Portability: Under certain conditions and exceptions, you may have the right to receive a copy of your personal information held by us and request that we transfer it to a third party.
Right to Opt Out of Sale, Sharing, or Targeted Advertising: You may have the right to direct us not to "sell" or "share" your personal information or to opt out of processing your personal information for purposes considered "targeted advertising" under applicable privacy laws. If you enable the Global Privacy Control opt-out signal and access our Site, please note that depending on your location, this will automatically be treated as a request to opt out of the "sale" or "sharing" of information from the device and browser used to access the Site.
Right to Restrict Processing: You may have the right to request that we stop or limit the processing of your personal information.
Right to Withdraw Consent: Where we require consent to process your personal information, you may have the right to withdraw that consent.
Right to Complain: If we deny your request, you may have the right to appeal our decision. You can do so by responding directly to our denial.
Managing Communication Preferences: We may send promotional emails. You can opt out of receiving these emails at any time by using the unsubscribe option provided in our emails. Even if you opt out, non-promotional emails, such as those related to your account or orders, may still be sent.
These rights can be exercised as described on our Site or by contacting us using the contact information below.

We will not discriminate against you for exercising these rights. Before providing a substantive response to your request, we may need to collect information such as your email address or account details to verify your identity. Under applicable law, you may designate an authorized agent to make requests on your behalf to exercise your rights. Before accepting such requests from agents, we require proof that you authorized them to act on your behalf and may still need you to verify your identity directly with us. We will respond to your requests promptly in accordance with applicable law.

Complaints
If you have a complaint about how we handle your personal information, please contact us using the contact information below. If you are unsatisfied with our response to your complaint, depending on your location, you may have the right to file a complaint with the relevant data protection authority or contact us using the contact information below to appeal our decision. For EEA residents, a list of responsible data protection supervisory authorities can be found here.

International Users
Please note that we may transfer, store, or process your personal information outside your country of residence. Your personal information may also be processed by staff, service providers, or partners located in these countries.

When transferring your personal information outside Europe, unless we determine the recipient country provides an adequate level of protection, we rely on recognized transfer mechanisms such as the European Commission’s Standard Contractual Clauses or equivalent contracts issued by the relevant UK jurisdictional authority.